ATL Flycycle

The ATL Flycycle activation was a one-of-a-kind interactive experience created for Discover Atlanta’s booth at the ASAE Annual Meeting & Expo. Visitors rode a Peloton with a modified video screen to explore Atlanta by bike, which transitioned to breathtaking aerial views when pedaled fast enough, highlighting the city’s vibrant and green appeal. The activation drove booth traffic, engaged attendees for impactful one-on-one conversations, and showcased Atlanta as "The City in the Forest."